The paper was produced to contribute to Friends of the Earth Big Ideas Project, which aims to identify 20-25 significant changes necessary to deliver wellbeing to people and the planet. Her co-authors are Jules Peck of communication strategy and innovation consultancy Jericho Chambers David Jackman, author of the first British Standard for Sustainable Development and Dr Enrico Wensing from the George Mason University in the USA with expertise in psychology and sustainability. This paper has been written for Friends of the Earth by Dr Victoria Hurth, a lecturer in Marketing at Plymouth University, with over 13 years experience of working in marketing and sustainability. It notes that whilst some major companies are edging towards this ‘guide and co-create for sustainability’ approach the shift needs to be faster and more widespread if wellbeing is to be achieved for both people and the planet. This follows the earlier big strategic shift in marketing from ‘make and sell’ to ‘sense and provide’. The paper makes six recommendations for changes in marketing practice which, most significantly, add-up to need for the next big shift in marketing to be from ‘sense and provide to ‘co-create and guide for sustainability’. Thus, the owners of the two Burger King locations are faced with two key challenges: (a) how to stay competitive and (b) how to be more attractive to Millennials. In addition, they do not keep up with innovative technology, such as mobile apps for ordering and delivering fast food items, that has been gradually adopted by competitors. As a result, the franchisees struggle to meet Millennials’ expectations in terms of their menu items. They notice that their target segment, Millennials, has become more health conscious and exhibit an increasing desire to diversify their palates. They realize that their competitors are not only other fast food brands but also the growing number of fast casual chains, ethnic cuisine restaurants, and convenience store establishments. The owners are looking to grow the revenue of their two struggling locations and remain competitive in the changing fast food landscape. Haga clic aquí para ver las instrucciones de configuración de texto.In this study, we consider the owners of two Burger King franchise establishments that have been struggling financially over the past three years. Students can generate a pairing code for their parents by signing into Canvas and going to "Account" in the upper left hand corner, then to "Settings" where there will be an option on the right side of the screen to "Pair with Observer".Ĭlick here to view a short video with setup instructions.Ĭlick here to learn more about CANVAS Parent, how to setup, how to monitor your student, and how to use the messaging feature.Ĭlick here to view text setup instructions. To view students' courses, parents need a pairing code. Infinite Campus is still the official platform for course grades and student attendance. Using a web browser or a mobile app, parents can create observer accounts to view assignment details, due dates, and course materials. To learn more, check out this video about Canvas LMS for Parents and visit our More about Canvas Page. At teachers' discretion, students are also able to submit assignments through Canvas. For students, Canvas creates a one stop shop to see assignment details, due dates, and learning resources for all their courses. It serves as a platform where teachers can post assignments, create discussion boards, and upload content like PowerPoints and instructional videos. Canvas is the Learning Management System used by PreK -12th grade teachers and students.
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